Raising Your Prices Doesn't Mean Losing Customers

We provide expert advice, training, and consultancy to businesses that want to safely raise their prices, and earn more money without losing customers.

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Helping you understand your business performance so you have your finger on the business pulse and know how to maximise your operating potential. Click here to learn more.


Providing business training to your top team and line managers so they understand how to make the cash stick and know their numbers inside out. Click here to learn more.

Online Courses

Online short courses and master classes that you can take any time on any device to learn about the art of earning more money from pricing. Click here to learn more.

Special Reports

Supporting you with insights and expert knowledge that you can read to deepen your understanding of pricing and how to leverage it for business growth.  Click here to learn more.

Geoff Vautier

"Business advisor and provocateur, challenging you to raise your prices and make more money."

International speaker, trainer and author, Geoff Vautier has spent his business life involved in numbers. His background is as a Chief Financial Officer in the business world where his experience has been gained 'at the coalface'.

He is fascinated by the aspect of pricing and believes that, from a financial point of view, pricing is clearly one of the most important things that influence a business’s success. And equally important is the step of taking action.

Yet, the process of pricing is largely ad hoc and not well defined. With this in mind, Geoff's resources on pricing help business people think about the range of issues that need to be addressed when setting and raising prices and shows them step by step how to achieve it.

What Clients Have to Say

If you are in business you should take this course. It contains essential content for anyone selling products or services. I have three members of my family that run their own businesses and I have recommended they follow the course. Geoff makes some really valid points throughout every lesson. The lesson around pricing and mindset is really relevant for many people I know. As well as the topic of knowing your numbers. I highly recommend the course to any entrepreneur, business owner or manager responsible for pricing.

I systematically applied Geoff’s principles. I stopped offering three of my lowest-priced products. I increased the prices of the rest of the products by one notch. That is, the entry-level product is now priced at mid-level, mid-level products to the top level. I increased the top product price by 20% and I also gave options for value-added products and am cross-selling and up-selling. I am handling the same number of orders now. However, my revenue has gone up by 37%! Great work, Geoff! I would recommend Geoff’s work to anyone who is in business. He provides very sensible advice and you can see the effect on the bottom line immediately.

Gita Iyer

Pixels Webdesign

Gita Iyer

Pixels Webdesign

Latest Pricing Topic Blogs

Why It's Worth Increasing Your Prices by Just 1%

Many sellers think it's not worth increasing prices by anything less than 5%. But a small price rise can have a BIG impact on your bottom line. In this article you'll...

How to Keep Your Customers Happy With Price Increases

Price increases are inevitable and all consumers know that, but they don't want to be treated like idiots. Keep your customers informed and they're more likely to accept...

Making It Easy for The Customer to Pay

What flexible ways can you find to meet your customers' payment preferences? What options can you offer to help them decide to buy?   In this article you'll discover:...

Learn Online with Our Short Courses and Master Mind Classes

Expert training online by international business speaker, trainer and author, Geoff Vautier.

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